Timeless Women Campaign Survey

Timeless Women CampaignEncouraging more open dialogue about osteoporosis is one of the goals of the Timeless Women campaign, launched on World Osteoporosis Day in 2008 by Novartis with support from ambassador and iconic James Bond actress Ursula Andress. The campaign material  was developed in collaboration with the International Osteoporosis Foundation (IOF) and Medical Women’s International Association (MWIA).

The campaign sought to encourage women to educate themselves about osteoporosis and the need to treat it, ultimately empowering themselves to enjoy an active and independent lifestyle.

Read the Survey Fact Sheet (PDF, 292 KB) 
Read the full Timeless Women Survey and Report (PDF, 1.38 MB)